Meet the Executive Team


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Joachim FERDINAND

Founder & CEO

In 2014 Joachim joined Google where he worked for 5 years with the largest advertisers at Google. He strategized and implemented some of the most advanced online marketing game plans in the industry for advertisers. Joachim has been an online marketing mentor to Googlers across the world. He is passionate about helping business around the world utilizing the power of the internet to achieve their goals.


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JENNY MAYER

Director Analytics

Jennifer is an experienced Google analyst. At Google she grew her advertisers by delivering cutting-edge analytical insights to identify new opportunities for clients. She is tremendously experienced with analyzing large and complex datasets and has the ability to gather insights from it and translate it into compelling storylines for advertisers.


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MIKE ZIMMERMANN

Director Search

In his time at Google, Mike created search strategies for numerous advertisers to grow their businesses. He is an expert in analysing a client’s business and advertising activities and has a proven track record to substantially increase clients’ KPIs. Mike has also worked in some of the biggest agencies and understands the business needs to clients large and small.


 

SARA WU

Director Display & YouTube

Sara worked in various roles at Google and possesses tremendous experience in Display and YouTube ads. She grew the business of her advertisers by implementing display and YouTube strategies that she developed in conjunction with her advertisers. This wealth of experience enables Sara to provide substantial value by unlocking unused potential.